"Are you 100% confident that you and your organization are prepared, if not, where do you start"? Simply put, the best way of dealing with a crisis is to avoid one in the first place. But if crises are inevitable due to a growing number of factors (including terrorism) then you and your organization need to identify all vulnerabilities and map out possible crisis scenarios.
Effective Strategic Crisis Management depends on sound and swift decision-making, and neither can happen without corporate-wide and multi-agency pre-planning. Expert analysis of the business crisis finds that rushed strategic management decisions, incorrect statements, actions, or inactions have caused many of the most newsworthy business crises during or following an event.
Effective Strategic Crisis Management begins with effective decision-making. In an emergency, the first major decisions made regarding how to handle the unfolding situation are almost always the most important ones. Good initial decisions can make even a catastrophe manageable; bad decisions can fatally exacerbate an otherwise small problem. In both cases, the window of opportunity for initial decision making is extremely small and closes rapidly. Once the moment for decision making has gone, it does not come back.
Your strategic corporate response must be coordinated and effective, your strategic crisis management team/s pre-identified and fully trained.
At the end of this conference the participants will be able to:
Managers, Supervisors, and Team Leaders of Public Relations sections as well as any staff member who may be involved in managing communication and media issues during a crisis.
Who owns the mitigation process?
Self-evaluating questionnaires
Developing and Implementing Emergency Plans
Twelve point checklist covering the whole planning process
Mutual Aid arrangements
Company-wide strategic contingency plans
Service or departmental plans
Building evacuation plans
Crisis Management and Communications. Emergency Centre/s
Developing and implementing a Business Continuity Management (BCM) strategy
Business Impact Analysis. Case Study and Workshop